Skims, the shapewear brand by Kim Kardashian, has received praise from several curvy influencers for its lingerie and shapewear products. In a viral fashion haul video, YouTuber Alex Beazley, who has 38DD breasts, showcased her Skims purchases and revealed that she always considers Skims lingerie to be “top tier.” She bought a plunge bra and matching thong and was delighted with how they looked and felt, describing the fabric as “magic.” Alex was also surprised by how well the bra fitted her chest and loved how thick and durable the material was.
Skims has also received positive reviews from midsize influencers Alex Michael May and Kate. Alex fell in love with a Skims dress that she likened to something that Khloe Kardashian would wear, while Kate praised the brand’s vintage long-sleeve t-shirt that she bought in marble.
Skims has become known for its inclusive sizing, with products available in sizes ranging from XXS to 5X. The brand aims to make shapewear that is comfortable and looks good on everyone, regardless of their size or body type. Skims has also received praise for its extensive range of skin-tone colours, catering to a more diverse range of customers.
Skims was launched in September 2019 and, despite the controversy surrounding the brand’s name, has gone on to become one of the most successful shapewear brands in the market. According to Kim Kardashian, the name Skims was chosen to represent “the feeling of being ‘skin’ and how seamless shapewear fits underneath clothes.” Skims has expanded its product range to include loungewear and sleepwear, and has even launched a maternity line. The brand has also donated over $1 million to COVID-19 relief efforts.
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